Answered By: Business Librarian Last Updated: 17 Jul, 2015 Views: 1100
Answered By: Business Librarian
Last Updated: 17 Jul, 2015 Views: 1100
The databases Passport, Reports from Business Source Premier and ABI Inform contain company profiles, including SWOT analyses.
Login to e-Library from the Library homepage, then access these databases from the Market Research page, or the A-Z list of databases. Then search for the company you need information on.
If you cannot find a SWOT analysis for a particular company, you may need to read reports and articles on the company generally and use the information from these to put together a SWOT analysis yourself.
Alternatively, come to the Library Helpdesk or contact your Subject Liaison Librarian for further guidance.
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